Selling handmade boho scarves and winter accessories has never been easier, thanks to a variety of online platforms tailored for artisans. Whether you’re just starting or looking to expand, choosing the right marketplace can help you connect with the perfect audience. Here are the top platforms for selling handcrafted boho scarves, considering factors like visibility, ease of use, and fees.
1. Etsy
Why It’s Ideal for Boho Scarves:
Etsy is a go-to platform for handmade fashion accessories, making it a perfect fit for handcrafted scarves with a bohemian touch. With millions of shoppers seeking unique and artisanal products, Etsy provides high visibility for sellers of cozy, stylish scarves.
Key Features:
- Built-in audience: Etsy attracts buyers looking for handcrafted and one-of-a-kind fashion pieces.
- Easy setup: Creating a shop and listing items is beginner-friendly.
- SEO optimization: Etsy’s search system helps customers find your scarves easily.
Fees: $0.20 per listing + 6.5% transaction fee + payment processing fee.
Best For: Sellers offering boho-style scarves, winter accessories, and handmade fashion pieces looking for a niche audience.
2. Shopify
Why It’s Ideal for Boho Scarves:
Shopify is an excellent option for artisans wanting full control over branding. If you’re looking to build a dedicated website for your scarf collection, Shopify offers powerful customization options.
Key Features:
- Full branding control: Customize your online store to match your boho aesthetic.
- Multiple sales channels: Sell on Instagram, Facebook, and Pinterest through Shopify integrations.
- Scalability: Suitable for growing a brand with repeat customers.
Fees: Starts at $29/month + transaction fees (unless using Shopify Payments).
Best For: Sellers looking to establish a professional, independent brand with a custom online store.
3. Amazon Handmade
Why It’s Ideal for Boho Scarves:
Amazon Handmade gives artisans access to Amazon’s massive customer base, making it a great choice for sellers aiming for high sales volume.
Key Features:
- Global reach: Sell to customers worldwide.
- Prime shipping eligibility: Faster delivery with Fulfillment by Amazon (FBA).
- Trust factor: Amazon’s reputation boosts customer confidence.
Fees: 15% referral fee per sale + $39.99/month (waived for some Handmade sellers).
Best For: Sellers looking for broad exposure and fast fulfillment options.
4. Big Cartel
Why It’s Ideal for Boho Scarves:
Big Cartel is a great option for indie makers who want a simple and affordable online store. It’s perfect for artisans with a small but curated collection.
Key Features:
- Affordable plans: Free for up to 5 products, paid plans from $9.99/month.
- Minimalist setup: Easy-to-use platform with no extra complexity.
- Customizable storefront: Personalize your shop to reflect your style.
Fees: Free for 5 products, paid plans start at $9.99/month. No transaction fees.
Best For: Small-scale artisans looking for a simple, low-cost online presence.
5. Folksy (For UK Sellers)
Why It’s Ideal for Boho Scarves:
Folksy is a UK-based marketplace dedicated to handmade products, ideal for sellers targeting British buyers.
Key Features:
- Niche audience: Focuses on UK artisans and customers.
- Community-driven: Supports independent makers.
- Simple setup: User-friendly platform for new sellers.
Fees: £0.15 per listing + 6% commission, or £5/month for unlimited listings.
Best For: UK-based sellers looking to connect with local handmade buyers.
6. Zibbet
Why It’s Ideal for Boho Scarves:
Zibbet allows sellers to manage multiple storefronts from one dashboard, making it an excellent option for those selling across platforms like Etsy, eBay, and their own website.
Key Features:
- Multi-channel selling: Syncs with Etsy, eBay, and more.
- Flat pricing: No listing or transaction fees, just a monthly fee.
- Simple customization: Clean layout with branding flexibility.
Fees: $5/month per sales channel.
Best For: Sellers managing multiple sales platforms and seeking streamlined operations.
7. Madeit (For Australian Sellers)
Why It’s Ideal for Boho Scarves:
Madeit is Australia’s largest handmade marketplace, offering a dedicated space for local artisans.
Key Features:
- Local focus: Supports Australian artisans and buyers.
- Curation: Handmade-only marketplace ensures high-quality listings.
- Support for makers: Helps artisans grow their business.
Fees: Starts at AUD $5/month + 4% commission.
Best For: Australian artisans selling handmade scarves and winter accessories.
Conclusion
Choosing the right platform depends on your business goals. If you’re looking for a ready-made audience, Etsy or Amazon Handmade are great choices. For full branding control, Shopify is the best bet. If you want a simple and affordable setup, Big Cartel or Folksy (for UK sellers) are ideal.
By selecting the platform that aligns with your vision, you can successfully market your handmade boho scarves and build a thriving online business.